Plan, Organize, Schedule, Rinse & Repeat. We cannot stress enough the importance of planning your social media goals, your social media content, and calendars. Without it, you have no focus or purpose to your content and brand. From there, organize and schedule your content. We promise you, the process will be more focused, organized, and hassle-free. You will want to spend more time interacting with fans and less time scrambling for content. Give yourself the due diligence and good luck!